Transforming Academic Engagement: International Journal Website

Introduction

Brief Overview of the Project Brief :

• The goal was to design the International Journal Website for Ajay Kumar Garg Engineering College. The existing journal section was part of the main college website and lacked user engagement. The design aimed to create a vibrant, standalone platform for accessing and submitting journals.

My Role in the Project:

• I served as the UI/UX Designer. My primary responsibility was to transform the website, ensuring that the design effectively met the needs of our users.

Problem Statement

• Navigating was challenging, leading to confusion among facilities and students.

• Website design was not responsive for mobile devices and user had difficult using it on mobile devices.

Examples and Impacts of These Problems:

• Users reported difficulty in locating the journal section, which required navigating through various menus.
• This confusion led to a less engaging experience and a decrease in subscription rate.

Goals

Business and User Goals:

• Business Goals: Increase user engagement and subscription rates.
• User Goals: Provide an intuitive, engaging, and interactive platform for publishing and reading journals.

Plan to Address These Problems:

• Create a separate website dedicated to the journal section.
• Improve the user interface to enhance navigation and engagement.

Final Designs

Description of the Final Design:

• Navigation: Improved navigation structure for easier access to different sections.
• Separate Website: Developed a standalone website dedicated to the journal.
• Layout: Introduced a multi-page layout for better content engagement.

Landing Page:

Payment and Subscription :

Journal Archive :

Mobile Version :

Process

Description of the Final Design:

• Brainstorming Sessions: We started with brainstorming sessions to explore various design options. This included improving navigation, introducing new layout styles, and conceptualizing gamification features.
• User Research: Conducted user research to understand user needs and pain points better.

Design Sprints, User Flows, or Sketches:

• Design Sprints: We used design sprints to rapidly prototype and test ideas.
• User Flows: Created detailed user flows to ensure intuitive navigation.
• Sketches and Prototypes: Developed multiple sketches and prototypes to visualize the new design

Conclusion

Summary of the Achievements:

• Designing successfully transformed the International Journal section into a more engaging and user-friendly platform.
• Positive impacts included increased user engagement and satisfaction, meeting our primary goals.